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How to Write a Blog Post, Step by Step

Businesses know they should be blogging, but don’t know where to begin. Here is a basic, step-by-step process that I use to write a blog post. Step 1: Choose Your Topic The most common protest I hear...

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The Best of The Marketing Spot – 2010

Fair thee well, 2010. Another year of marketing blogging has come and gone, but not to be forgotten. Here’s a look back at the best of the The Marketing Spot blog in 2010, organized around the four...

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Why I Don’t Find a Niche

Other marketers frequently advise me to “find a niche.” What they mean is to specialize in an industry, or re-package my stuff for an industry. Such as “The Marketing Spot for Real Estate Agents.” I...

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Do you need a special website for the iPad?

This is one of those questions that has to be answered this year. The tablet PC is coming, and not just the iPad. The predictions are frantically flying about. Internet Retailer Magazine says that in...

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Own Your Community

Guest Post by Elizabeth Quintanilla How do you know when you’ve outgrown your fan page? If you feel that your business is restricted in the quality of conversations that you have with your fans,...

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Are You an Entrepreneur?

As you consider that question, take a look at this definition, An entrepreneur: One who shifts economic resources out of an area of lower, and into an area of higher yield. Tim Ferris – THE 4-HOUR WORK...

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The Impact of Social Media on Your Marketing Plan

If you were to assign a value of 100% to all your marketing activity, what portion of that total pie would you give to each  piece of your marketing plan? Specifically, how much importance would you...

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Pressing the Panic Button

You need business and you need it now. You don’t want all this “take a few weeks to work on your brand” stuff. How about something you can do RIGHT NOW to market your business for immediate impact?...

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Mr. Happy Crack says…

Guest Post by Jim Morris Brands with a sense of humor (in their tagline) win. Case in point: The Crack Team, a St. Louis-based foundation repair service, now with 15 offices across the U.S. Founded in...

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Blog Problems Update

You may have seen some weird stuff going on here lately. Like a recurring blog post about promoting a non-profit event. I am having a technical issue with the website right now that will not post...

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